Mexico’s Consumer Protection Agency Setting New Guidelines for Ticket Sales
This article by Jorge Salcedo originally appeared in the February 16, 2026 edition of El Sol de México.
The Federal Consumer Protection Agency (PROFECO) is preparing a series of guidelines to regulate the sale of tickets for mass events in Mexico so that attendees know the exact prices and characteristics of the seats and places that are acquired through digital platforms.
In a morning press conference, the head of PROFECO, Ivan Escalante, reported that the regulations being worked on require ticketing companies to clearly inform, at least 24 hours in advance of the first sale, details such as the place, date, times, artists, as well as the map of the venue with the sections and the number of seats available.
The regulations also stipulate that the total price per section must be transparent and cannot be increased at the time of purchase. In case of cancellation, companies must inform customers of the refund process.
Companies must notify organizers of any changes to the event conditions 24 hours in advance. Furthermore, the pre-selection of additional services is prohibited; these services must be strictly optional and not a requirement for ticket purchase, as is the case with VIP packages.
The head of PROFECO announced these guidelines as a follow-up to the sale of tickets by the South Korean group, BTS , where PROFECO maintains a Procedure for Infringement of the Law (PIL) against Ticketmaster for irregularities in the sale of tickets, due to the prices and high demand of these that also circulated in digital resale companies.
In this regard, Escalante said that Ticketmaster was notified on February 11 and has until February 17 to present its arguments, after which the authority will determine the administrative resolution and the amount of the fine.
Digital reseller companies were also contacted to ensure they adjusted their services to comply with current Mexican regulations.
-
The Uncomfortable Ally Splits Off: Hugo Eric Flores, Now with PAZ, Rails Against Morena
Once the operator who opened Morena’s door to Cuauhtémoc Blanco, Flores now leads the evangelical party PAZ, which just won national registration and 84.4 million pesos to run alone in 2027.
-
Leaked Cerimedo Audios: He Talks About Sheinbaum and Calls Negre ‘a Mercenary, Worse Than Me’
Sheinbaum says the far-right outlet La Derecha Diario was built to destabilize Latin American democracies, with Mexico already among its targets.
-
Mexican Government Seeks Free Admission to 53 Museums and Archaeological Sites Next Year
Mexico’s federal government proposes free admission to 53 INAH museums, monuments, and archaeological sites — among them Bonampak, La Venta, and Tamtoc — in next year’s Federal Rights Law, saying the cost of charging is disproportionate to the revenue.
